Look Inside

Governing Business and Relationships

FREE Delivery
Delivery Ships in 1-3 days
Item Code: NAM805
Author: A. Parthasarathy
Publisher: A. Parthasarathy, Mumbai
Language: English
Edition: 2010
ISBN: 9788190617963
Pages: 203
Cover: hard cover
Other Details 8.5 inch X 5.5 inch
Weight 420 gm
Fully insured
Fully insured
Shipped to 153 countries
Shipped to 153 countries
More than 1M+ customers worldwide
More than 1M+ customers worldwide
100% Made in India
100% Made in India
23 years in business
23 years in business
Book Description
About the Book

Businesspersons mechanically follow routine practices laid down by self-styled business schools. Spouses and parents are overwhelmingly emotional and impulsive in their behaviour with each other and their children. There is little reason and judgement governing actions and relationships. Human beings blindly adopt a life set by predecessors. The intellect, lacking development and strength, hardly plays a part in the conduct of their business and home.

Consequently, families are torn apart, business houses collapse and nations are at daggers drawn. While governing bodies in the fields of education, politics and religion helplessly gaze at the internal and external crises that humanity faces.

The solution lies in developing a powerful intellect to gain suzerainty over the perennial confrontations of the world.


About the Author

Parthasarathy is an internationally acclaimed philosopher with a multi-disciplined academic base including post-graduation from London University. He has researched for over 'sixty years on the state of human beings and focused on the imperative need to revive, rehabilitate the human intellect. His dedicated service has resulted in four distinct achievements:


He has published nine books which present ancient philosophical teachings and wisdom of thinkers from the East and West. Three of them have earned bestselling status.

Vedanta Academy

Founded in January 1988 in Malavli Hills, near Mumbai, India. It offers three-year residential courses designed to build the intellect and instil higher values of life in students from India and abroad.

Public Discourses

His discourses have captivated audiences the world over for more than fifty years. And widely acclaimed by prestigious universities, institutions and organizations.

Business Seminars

He has been a distinguished resource of the Entrepreneurs' Organisation (EO), Young Presidents' Organisation (YPO), World Presidents' Organisation (WPO), World Economic Forum and multinational corporations round the world.



All the problems that people encounter with their business and relationships converge to one rudimentary problem. It is the lack of development and use of the intellect. You remain unaware of the power and grandeur of your intellect. Make little use of it while you combat the multifarious problems of life. You are all fighting the challenging forces of the world with bows and arrows when you have an F-16 in your hangar!

The intellect and the mind are the two equipments which drive the body to act. Of the two the intellect is most powerful. It is the faculty of thinking, reasoning, judging. The mind is the seat of impulses, feelings, emotions. When the intellect guides the mind in actions then they would be discretionary, mature. And when the mind overpowers the intellect the actions would be impulsive, immature. Thus all management emanates from these two equipments. And the calibre of management would depend upon the use of the intellect in deciding the course of action.

The world today lacks the awareness of the intellect. Much less the necessity to develop it. For centuries the human intellect has been totally neglected. Causing severe damage to persons and families, corporations and countries. Yet people have not awakened to this stark reality. They remain complacent, not realising the vital role the intellect plays in human life. That all management and sound relationship must proceed from reason and judgement of the intellect rather than feeling and emotion of the mind.

The corporates mechanically follow routine practices in the conduct of their business laid down by self- styled business schools. Spouses and parents are overwhelmingly emotional than rational in their approach to each other and their children. While religious practitioners pursue dogged, pertinacious procedures set by their leaders' baseless beliefs, superstitions and rituals. The entire human race blindly adopts a life set by predecessors. The intellect, lacking development and strength, hardly plays a part in the lives of people.

Consequently, families are torn apart, business houses collapse and nations are at daggers drawn. While governing bodies in the fields of education, politics and religion helplessly gaze at the internal and external crises that humanity faces.

The human intellect can handle, harness the rigours of nature and the colossal challenges of life. But the neglect of the intellect has left human beings troubled and tortured by the slightest confrontation of the world. The celebrated English poet William Wordsworth laments on this sad state: It grieves my heart to think what man has made of man when every flower enjoys the air it breathes.

Furthermore, the intellect is of two kinds based on its distinct functions. They are known in Sanskrit language as tikshna buddhi gross-intellect and sukshma buddhi subtle-intellect. The gross-intellect's function is confined to the extremities of the universe. While the subtle- intellect can go beyond the universe and reach the transcendental Reality through identification with one's own Self within.

A powerful gross-intellect could with ease take care of the problems pertaining to all mundane affairs. Be it business or time management, work ethics or leadership, family relationships or stress. Whereas, the subtle-intellect identifying with the Self could gain the ultimate of all management.

Herein you are given the formula for governing the perennial confrontations of the world you live in and rising above to attain complete sovereignty over it.




  Preface 7
Chapter I  Structure of Management 11
  Manager 11
  Managing 16
Chapter II Role of the Intellect 21
  What is Intellect 22
  How to Develop Intellect 24
  Intellect versus Intelligence 27
  Acquisition and Enjoyment 30
  The Human Temperaments 37
Chapter III Life in Focus 41
  Objective Scientists 42
  Subjective Scientists 43
  Paradox in Life 44
  Who is a Materialist 48
  Who is a Sensualist 48
  Who is Emotional 49
  Who is Intelligent, who Intellectual 50
  Who is Religious, Spiritual 51
Chapter IV Technique of Time Management 53
  What is Self-management 55
  Plan, Programme your Life 57
  Assess Work Related Factors 58
  Plan Life's Project Backward 63
  Programme Line of Action 64
  24 Hours for All 65
Chapter V Value Systems For Positive Living 69
  Fundamental Values of Life 70
  The Ultimate Objectives 81
Chapter VI Work Ethics For Effective Management 91
  Ego 92
  Egocentric Desires 95
  Work Ethics 97
  Deal with Corruption 101
  The Aggressive and the Passive 104
Chapter VII Principles of Stress Management 109
  Anatomy of Stress 112
  Mind Wreaks Havoc 113
  Assess the W orld 122
Chapter VIII Science of Productivity 129
  Objectivity in Action 130
  Gain Objectivity 132
  Initiative versus Incentive 135
  Formula for Success 138
Chapter IX Essence of Leadership 143
  The Leader 143
  Characteristics of Leadership 145
  Attitudes in Leadership 149
  Qualities of a Leader 152
  Obligations of a Leader 154
Chapter X Setting Relationsidps Right 159
  Streamline Your Relation 160
  Art of Parenting 166
Chapter XI The Ultimate Management 175
  Hierarchy in Management 175
  Gain Identity with Self 180
  Attain Supremacy of Self 181
  Reach Ultimatum of Self 182
  Index 187


Sample Pages

Frequently Asked Questions
  • Q. What locations do you deliver to ?
    A. Exotic India delivers orders to all countries having diplomatic relations with India.
  • Q. Do you offer free shipping ?
    A. Exotic India offers free shipping on all orders of value of $30 USD or more.
  • Q. Can I return the book?
    A. All returns must be postmarked within seven (7) days of the delivery date. All returned items must be in new and unused condition, with all original tags and labels attached. To know more please view our return policy
  • Q. Do you offer express shipping ?
    A. Yes, we do have a chargeable express shipping facility available. You can select express shipping while checking out on the website.
  • Q. I accidentally entered wrong delivery address, can I change the address ?
    A. Delivery addresses can only be changed only incase the order has not been shipped yet. Incase of an address change, you can reach us at help@exoticindia.com
  • Q. How do I track my order ?
    A. You can track your orders simply entering your order number through here or through your past orders if you are signed in on the website.
  • Q. How can I cancel an order ?
    A. An order can only be cancelled if it has not been shipped. To cancel an order, kindly reach out to us through help@exoticindia.com.
Add a review
Have A Question

For privacy concerns, please view our Privacy Policy

Book Categories