Easy Returns
Easy Returns
Return within 7 days of
order delivery.See T&Cs
Fully Insured
Fully Insured
All orders are fully insured
to ensure peace of mind.
100% Handmade
100% Handmade
All products are
MADE IN INDIA.

Noveou Neon

¥538
Includes any tariffs and taxes
Specifications
SI61
Pure Wool
6.5 ft x 3.4 ft
Delivery and Return Policies
Returns and Exchanges accepted within 7 days
Free Delivery
Easy Returns
Easy Returns
Return within 7 days of
order delivery.See T&Cs
Fully Insured
Fully Insured
All orders are fully insured
to ensure peace of mind.
100% Handmade
100% Handmade
All products are
MADE IN INDIA.
Embroidery, that is the embellishment of fabric with design made by needle and thread, is an art that stretches back to antiquity. In Jammu and Kashmir, embroidery is not a medium for carrying forward local folk tradition, but is a result of the craftsmen's need to survive and cater to markets in the country and abroad.

Keeping the above in mind, the Kashmiri craftsman here has adopted new colours, till now unknown to the traditional embroiderer. Neon green, orange, yellow and pink have been extravagantly used. The pattern itself is far removed from the traditional floral design. Only the base colour is navy blue, the oft used colour of Kashmir shawls. The embroiderer has relied mainly on chain stitches, rarely using the fillin stitch. At some distance are big multi-petalled flowers of neon green, orange and yellow colours.

The colours and the design caters to the international market, made to compliment western dresses.

The refinement of Kashmir work surpasses that done anywhere else in the country. Here, the embroiderer has produced surface design of great intricacy and finesse. In fact, this embroidered Amlikar shawl is a true masterpiece of his art and hereditary skill.

This description by Renu Rana

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